Event Name: Xterra Off-Road Triathlon Regional Championships-Keystone

Event Date: July 17-18, 2024

Location: Keystone, CO

Comments:

The ASM Mobile Tour arrived Friday afternoon to beautiful Keystone, CO and set up shop in the Xterra village in the heart of Keystone Ski Resort.

The weekend events kicked off Saturday morning with the 5k/10k Snake River Scrambles. Brian Metzler and Ty Stevens both participated in the trail run. Connie Poole was on site to assist with the ASM booth. The rest of the day consisted of a full day of expo and events including a mountain bike race, kids climb wall and off-road course, and Xterra University with off-road tri pros offering the latest race tips and strategies.

ASM RV Tour received a lot of PR as "Rocky," the official Xterra MC, directed folks to the ASM tent. There was also great new exposure for ASM and our Mobile Tour sponsors, as many folks were new to the adventure racing scene.

Sunday started early with the Xterra Sport Off-Road Tri, which is basically the full course, cut in half. The Xterra Triathlon Regional Championships started a bit later at 10:30 am. With over forty professional off-road tri-athletes, there was some hot competition. The best amateurs in the area were there as well aiming to make it to Nationals in Tahoe and on to the Worlds in Maui this fall. It was a fast, action packed day for all the athletes and spectators. Xterra put on a great show!

This event was very positive for ASM and its Mobile Tour sponsors offering a great deal of new exposure with a definite crossover of interest. This sport has been a parallel fit for the magazine and we look forward to working with these folks again in the future!